Genoa International Boat Show
The Salone Nautico of Genova, from 1st to 6th Octobre 2014, is aiming at becoming the European pleasure boat Show of reference in three years.
The organizers’ strengths will be concentrated on the direct involvement of international operators and media, on promoting Made in Italy products and on a new exhibition layout that also gives great importance to the world of sailing.
It’s coming back as popular as it used to be, starting right from last year’s positive experience.
The relaunch goal to be achieved within three years has one of its points of reference in the international vocation.
Those major international buyers that will find the Genoa Boat Show a perfect location will be accommodated in the center of the Mediterranean so that they can arrange their own network of relationships and admire the best Italian boats.
They will be given attention since a special area will be set-up at Padiglione B (Pavilion B) for holding customized meetings. Then the major European and American media dealing with the sector, as well as those of the developing countries and the Middle East will also be involved through targeted invitations.
Among the changes, it will last a day longer than last year in order to meet the operators’ demands.
The exhibition format will resume some of the strong points which were appreciated the previous year. As a matter of fact the heart of the show will “beat” down at the sea so that sea trials can easily be performed and several other boats can be put into the water bringing the advantage of a more pleasant view and lower costs.
Great attention will be focused on the world of sailing which will be given a new spot, the Sailing World. A larger area compared to the past which will include the entire inner dockyard that allows exposing up to 120 boats in the water and more than 6.000 square meters of space on the ground, along the docks and under the tensile structures where also charter, competitive sailing, nautical tourism and port facility operators will be allowed to exhibit besides just shipyard and sailing accessory operators, as well as sailing schools and federations.
Attention, too, will be given to the excellence of Italian food: as a matter of fact something completely new at this edition will be the Food and Beverage Court, where leading players in this sector will offer the best Made in Italy wine and food.